When we talk about filmmaking we normally talk about 3 stages: pre-production, production and post-production. All very important stages, however, there are things before and after these 3 stages that make or break a film's success: development and distribution.
Luckily for the Love in the Time of Monsters producing team, we had a successful development process which included testing the waters at The American Film Market in 2011. We asked questions, pitch our "in development" film to 50 distributors and took in all the insight and tips we could get.
This year with post-production in its final weeks, we set off to the 2012 American Film Market at the Lowes Santa Monica Hotel with a kick-ass sizzle reel of our soon-to-be-completed film. The relationships we forged last year paid off and we now have distributors and agents alike vying to see the completed film. So what's next? Finish the film, hopefully screen at a large festival and sell the film to the highest bidder. I can't wait.